I’ve been quiet the past couple of weeks. It’s not intentional – it’s because I’ve been launching a product, and given that it’s the first product I’ve ever launched (other than my books) it’s been such a journey, both personally as well as logistically.
Last year I had the idea to create a Tudor Planner. It would essentially be a weekly and monthly day planner with filled with Tudor history, music suggestions, and quotes. The idea occurred to me too late in the year to do anything about it, and so it went into the pile of good ideas that I never developed.
It came back to me about a month ago, and I thought, “hey, I should figure out how to make one of these.” At first I played around with using Excel or Word, and realized that wasn’t going to work at all, and so I downloaded InDesign. I know nothing about InDesign at all, and so I watched YouTube tutorials, teaching myself.
The result is that I now have a Tudor Planner available for sale. I’m using Blurb for Print On Demand, and I’ve launched with Facebook ads, as well as getting a reseller through one of my partners, Tudor Times.
It’s been a long road figuring out how the design works, getting a cover created, figuring out the Blurb template, creating the website, the website for the PDF download, etc.
And it’s been such a journey of removing my own money blocks, seeing where I am afraid, and overcoming that.
In the past 11 days since the Facebook ads have been up, I’ve been thrilled with the sales, which is also scary because the sheer work of fulfilling these orders is daunting. But I’m moving forward with it, and it’s opening up a whole new chapter in my life. The Facebook ads are having a happy side effect which is that my mailing list signups are increasing exponentially. I had just expected people to go to the site and buy (or not) a Tudor Planner. Turns out many of them aren’t buying right now, but are signing up for my mailing list, which is really exciting.
This is really short, but it beats nothing, and I just want to document where I’m at right now which is excited, feeling like I’m on the verge of something new and exciting, and simultaneously really frightened, having to step into something bigger than I’ve known before.